On-demand Training
Available when and where you want it so you can learn at your own pace
Workbook and Template
Comes with an easy-to-follow workbook and template to help you through the process
Step-by-step Guidance
We'll walk you through it step-by-step and are on stand-by if you need extra assistance
Value-based pricing:
setting a price based on how
much the customer believes it is worth
Cost-plus pricing:
Calculating all of your costs
and adding a mark-up (your profit).
Competitive pricing:
Choosing your price based on what your competitors are doing
Adding value:
How can you add value to your customer to charge more and lead them to the order
Your pricing should take into account your customer’s avatar, values and expectations.
If you haven’t already created your customer avatar, we recommend you complete the ‘Create a Customer Avatar’ before setting your pricing.